Coaches and Players Relationships Essay -- essays research papers fc

Findings   Ã‚  Ã‚  Ã‚  Ã‚  After reading these three articles between how coaches and players do not get along with them attacking each other and when a player does something terrible and the coach defends them. We all have been in a situation where we do not want to be talked to by a family member or friend just because he had a bad day, but when you bring that attitude to a sporting event or practice sometimes the player or coach my lose their composure. Which happened in the three articles that I read, dealing with Latrell Sprewell choked his coach PJ Carlesimo during practice, coach Bobby Knight choked one of his own players Neil Reed, and when Rick Carlisle defended Ron Artest and other players he coached after the brawl in Detroit. In reading those articles I feel that they told me that there is either a bad, competitive, or good relationship between a player and coach. The one with Sprewell and Carlesimo, Sprewell who showed up to practice late that day choked his coach Carlesimo bec ause Carlesimo wanted to know where he has been for being late. Although in the article it states that racial comments were said to Sprewell, but later found out that there were no such thing. So Sprewell was fired by the Golden State Warriors, the team he played for at the time, and was suspended by the NBA for the remainder of the season. In the article about Bobby Knight choking his player Neil Reed, it was halftime during a game when Bobby Knight was still coaching the Indiana University’s men’s basketball team and Knight was so upset with his players that the one player Neil Reed said something to Knight and Knight went after him and started choking him. After the news broke out about that incident the Indiana University’s President fined Bobby Knight $30,000 and suspended him three games. In the final article I read coach Rick Carlisle defends Ron Artest’s actions against the Detroit Pistons fan that threw a cup of beer at him and then Artest went a fter him in that brawl we all heard about. It states that Carlisle feels that Ron Artest is a great player that he should be getting more respect from coaches, players, and fans but he’s not because of his actions on and off the court. Rick Carlisle and Ron Artest though had a bad starting to this year when Artest asked for time off to promote his new album coming out. With that knowledge Rick Carlisle still d... ...s I stated before I am a coach, and after reading these articles I have definitely learned a lot from all these incidents and situations. Coaches and players need to establish a friendly, competitive relationship. What I mean by that is that when you are off the field or court you can be friends, you know joke with each other and have a good time, but when you get onto that field or court it is time to go to work and that playtime is over and you need to get serious to help your team and teammates compete at a high level of competition. If you do not have this kind of relationship with your coaches and players then I feel that your season as a team will become a total disaster, because you probably cannot trust each other when you go out to play the game. So that’s why I feel that the coach, player relationship will help out or not a team in their season of play. Bibliography Freinstein, John. A Season on the Brink. New York: Simon and Schuster Inc. 1989. Jackson, Nicholas. â€Å"Sprewell Gives Athletes a Bad Name.† 23 March 1997. http://archive.com/media/1997/12/10media.html. Longley, Barry. â€Å"Carlisle Sounds off on Detroit Brawl.† 22 November 2004. http://www.indianapolispacers.com.

Sexuality and Value Systems Checkpoint

Value Systems Answer the following: Which value system or systems discussed in the text do you most relate to? Explain your answer with at least a 200 word count. After reading the text, the most important value a person could have is the ability to have Sexual knowledge and critical thinking skills. This will allow us to be ready for whatever situation we might be put into and how we must react to conquer the situation.Everyone has different sexual value systems most of our systems have more than one preference. If I was to talk about myself, and who I am today I would say I been in a long term relationship have a child already so I know how important it is to be responsible. I am still young so I do not want any more children at the time being. That is why I and my girlfriend are safe we use protection, the type we use is birth control.Both of us are not against abortions, and we both believe if it has to be one do it. Everyone embraces a wide variety of sexual encounters and the s exual values we develop are uniquely designed for our individuality. I would say that I am more modern and open when it comes to sex. I like to experiment and try new things that can not only pleasure myself, but my sexually partner. In return I feel this allows both of us to be satisfied with one another and that is what keeps our intimate bond strong.I have never been one to Judge people who prefer to have sex after marriage I m not one of them though. I have always been about premarital sex within a relationship, but also outside of them too. I was shy growing up, so I did not have many girlfriends so my sexual encounters were mostly a one night fling. I been with my girlfriend for quite some time now In the beginning a relationship was something new to me. I never thought that my sexual values would change, and I would be as accepting and happy as I am.

Rin vs Tide - Free Essay Example

Sample details Pages: 9 Words: 2662 Downloads: 7 Date added: 2017/09/24 Category Advertising Essay Type Compare and contrast essay Did you like this example? RIN v/s TIDE FACULTY:PROF. UDAY SHANKAR MODULE: AD SALES AND MANAGEMENT DATE: 6TH SEPTEMBER,2010 SHRUTI TYAGI ROLL NO:51442 The tussle between the  big two  PG and HUL has been causing ripples in the industry since the launch of its Rin versus Tide comparative advertisement. HUL has been under pressure since quite some time due to the launch of similar products backed by aggressive advertisement by its competitors. The latest conflict appears to have started when PG introduced its brand Tide washing powder (in orange packaging), which ate into the sales of HULs Rin washing powder. In the first move of its kind by HUL, homecare brand Rin has openly taken on rival P Tide, without the typical airbrushing or pixellation to hide the rival brand name on TV and ads on radio. The current high profile aggressive stand of Rin has a background story. There was a proxy war going on between Rin and Tide since December 2009. In order to retain its market share, in December P introdu ced a low-cost detergent, Tide Natural, claiming in its ads that it provided whiteness with special fragrance. The product was positioned against HULs Rin and Wheel. Tide Naturals was priced significantly lower to the Rin. Tide Naturals was launched at Rs 50 per Kg , Rs 10 for 200 gms and Rs 20 for400 gms. Rin was priced at Rs 70 per Kg at that time. The reduced price of the Tide variant was an immediate threat to Rin. Since Tide already has an established brand equity, Rin was bound to face the heat. Although HUL had another low priced brand Wheel priced at Rs 32/Kg, Tide was not in the same category of Wheel. Rin had to cut the price to resist the market share erosion. HUL was facing a steady erosion in the market share in most of the categories. In the detergent category itself, the brand faced a market share fall of 2. % in December 2009. With PG starting a price war, HUL had to react and it did by cutting the price of Rin by 30% to Rs 50 per Kg. HUL also reacted to the Tide Naturals price war in a   Guerrilla Marketing   way. It took P to the court regarding the Tide Naturals advertisement. The contention was that Tide Naturals was giving the impression to the consumers that it contained natural ingredients like Sandal. The court ordered PG to modify the campaign and PG had to admit that Tide Naturals did not contain any Natural ingredients. While PG opened a war in the price front, HUL retaliated by opening two war fronts. One was the direct comparative ad and other through the court order asking PG to modify Tide Naturals Ad and to admit that Tide Naturals is not Natural. So we can that HUL retaliated with an aggressive two-pronged strategy. * First, it challenged Tides claim of whiteness with special fragrance in the Chennai High Court, which passed an order on 25 February 2010 (CS 189/2010), directing P to modify the advertisement since it was not really able to substantiate the claim of whiteness with special fragrance. The court has grant ed an injunction and directed P to respond within three weeks. Three days later on 28 February, HUL launched an aggressive TV campaign aired during prime time It was Rin which won the Round 1 of this war. It generated enough Buzz about the brand with all the media talking about the campaign. Rin was also able to neutralize the aggression of P to certain extent. Tide chose not to respond because further fuel to the fight can highlight the fact that Tide Naturals does not contain any Natural Ingredients which may negatively affect the brands standing in the consumers mind. So it is better to play the role of a poor victim at this point of time. PG can celebrate because of the free advertisement it got for Tide Naturals because of the comparative ad of Rin. Although Indian marketing world have seen lot of comparative ads, the Rin Vs Tide is a rare case of direct comparative ad where the brand has taken the competitor brands name and challenging it head on. That is the main reason b ehind the media noise about the campaign. P India always was a laid back competitor in the FMCG market. Despite having the product portfolio and market strength, it never realized its potential. The company was happy with their minuscule market share in the various categories in the FMCG business. For television viewers, it was hard to miss the now infamous Rin commercial, which was unleashed on Indian television screens on Thursday (February 25, 2010). Perhaps bombardment would be a better word: the high-voltage TVC was supported by a media plan that included primetime slots across all major GECs and news channels, in an effort to deliver maximum impact over the long weekend. The ad shows two mothers waiting at a bus stop for their children, who are returning from school. They spot each others shopping baskets one womans basket sports a packet of Rin, while the other has purchased Tide Naturals. The Tide lady looks proudly at her purchase and brags about Tides khushboo aur s afedi bhi offering (fragrance combined with whiteness). The Rin lady simply smiles. When the school bus rounds the corner and drops off the two children, the Tide ladys boy is wearing a visibly dull shirt, while behind him emerges a boy clad in a spotless white shirt, who runs past the shocked Tide lady, over to his Rin mother. To make things cheekier, the boy asks his mother, Aunty chaunk kyun gayi? (Why is aunty so shocked? ), where the word chaunk could easily be a reference to Tides punch line, Chaunk gaye? The voiceover concludes that Rin is behtar or superior to Tide, when it comes to whiteness, and at a chaunkane wala price of Rs 25, at that. A super, Issued in the interest of Rin users, completes the commercial. Comparative advertising is, quite obviously, not a new phenomenon by any standards. Every other brand has dabbled with it at some point, while it is almost formulaic for some categories. However, to make comparisons with competition involves discretion in execution, such as air-brushing or pixelating a competitors brand name/pack shot, and most definitely, keeping away from referring to rival brand names. With this ad, however, Rin seems to have broken every rule in the book. But what may seem like a publicity stunt to some, is, in all probability, a well-thought out strategy on the part of Rins makers, Hindustan Unilever (HUL). There are two debatable issues in this advertisement: * The advertisement clearly shows a packet of Tide Naturals, which has green packaging and is a cheaper extension of Tide, which orange packaging) whereas the woman in the commercial says Tide se kahin behatar safedi de Rin (Rin gives better whiteness than Tide)- Does this amount to misleading the public as per the Indian Law? At the end of the advertisement, a line is displayed on the bottom stating that this claim is based on laboratory tests done through globally accepted protocols in independent third-party laboratories and Schematic representation of superio r whiteness is based on Whiteness Index test of Rin Vs Tide Naturals as tested by Independent lab . The challenge is whether the present statement(s) can be substantiated by way of evidence and if yes, whether such tests if conducted by any independent laboratory continue to be the same. Legal eagle The Advertising Standards Council of India (ASCI) has, over the last few days, received several complaints from customers/viewers, who feel that the comparison is not fair. According to the ASCI spokesperson, We are writing to the advertiser concerned about the complaints received and are seeking a response. In order to make comparatively superior claims, an advertiser has to keep the ollowing ASCI Code in mind, which states that advertisements containing comparisons with other manufacturers or suppliers or with other products, including those where a competitor is named, are permissible in the interests of vigorous competition and public enlightenment, provided: †¢ It is clear what aspects of the advertisers product are being compared with what aspects of the competitors product. †¢ The subject matter of comparison is not chosen in such a way as to confer an artificial advantage upon the advertiser, or so as to suggest that a better bargain is offered than is truly the case. The comparisons are factual, accurate and capable of substantiation. †¢ There is no likelihood of the consumer being misled as a result of the comparison, whether about the product advertised or that with which it is compared. †¢ The advertisement does not unfairly denigrate, attack or discredit other products, advertisers or advertisements directly or by implication. While no official confirmation could be obtained at the time of filing this report, sources reveal that there are sufficient grounds for HUL to be taken to court over this matter. An HUL spokesperson justifies the commercial, stating, Rin is a household detergent brand and is used by millions of consume rs across India for its promise and delivery of superior whiteness since its launch in 1969. The latest advertisement of Rin brings alive the superior whiteness delivery of Rin, vis-a-vis competing brands in the market. Further, HUL adds that this advertisement reinforces the promise to consumers that Rin delivers superior whiteness. This claim is based on laboratory tests done through globally accepted protocols in independent third party laboratories, the spokesperson adds, to substantiate the claim made in the TVC. Knockout or washout? Unleashing this communication on a long weekend (Eid-e-Milad on Saturday and Holi on Monday) is no coincidence; industry watchers even feel that Indian courts being shut over the weekend has helped Rins cause, as anyone taking offence to the commercial could not do much about it during this period. In the meantime, Rin gained with high visibility on TV. Harish Bijoor, CEO, Harish Bijoor Consults, calls this the putting your finger in competitions eye kind of advertising. Of course, this is a gimmick to create hungama or noise. But if the facts are correct and Rin is able to prove them in the buckets of the nation, then its job is done. But I see the chances of that proof as slim, he says. On the flip side, HUL is considered a buzz generating, edgy and trend-setting company, so there isnt any reason to not tom-tom about its superior products, Bijoor adds. Ask him if the ad is distasteful, and Bijoor shakes his head in the negative. What was distasteful 20 years ago isnt now, and the younger generations palate of what is acceptable is fast changing, he muses. And so, Rins well-planned strategy both of taking on competition head on, as well as a weekend release may not be a bad thing at all. | But there are contrarians like ad guru Alyque Padamsee, CEO, AP Advertising, who, incidentally, is the brain behind Rins trademark lightning strikes and whiteness positioning. This is comparative advertising to its extreme, he declar es. To him, this is equivalent to hurling stones at another in a manner that doesnt say, I am better, but that You are worse a tonality that hurts both brands. My guess is, a significant dent in the sales of Rin, much due to Tide, may have led to this blatant, gloves-off approach, he reflects. Ask him how Tide should react, and Padamsee says, When people throw stones, it is because they have nothing to say. If I were Tide, I would not launch a counter-communication, which itself should put Rin in its place. The adman is also dissatisfied with the faded shirt versus white shirt mnemonic used to bring out Rins superiority. The consumer is not a moron (as David Ogilvy said), but the advertising agency that uses such tactics, is, he signs off. | Naresh Gupta, director, strategy and planning, Dentsu Marcom, too, feels the only reason for such an attempt by Rin could be Tides entry into its whiteness territory. The fact that it targets Tide Naturals, a variant, and not Tide itself, may j ust be a by the way thought, or a way to avoid some legal problems. To Gupta, the marketer in this case has shown gumption to say I do this, they dont. Air-brushing and other such means are, in fact, the cowards way of doing things. At the end of it all, it does evoke a chuckle or two, he shrugs. This is better than a lot of competitive advertising out there. As an analogy, Gupta muses that such an ad is akin to the two marketers picking up the phone and talking down to each other something that is so interesting in itself, that the lack of a big creative idea (Padamsees faded shirt grouse) can be forgiven. Brand experts conclude that this could well spark off a trend, to release controversial, capsule-duration advertising campaigns, which do their job by the time they are pulled up. But on the other hand, brands with limited, finite budgets may not have the financial muscle, or the gall, to walk this path. In my personal opinion, Rin chose a wrong way of telling its superi ority to the consumer. Last time I saw a direct comparative ad war was between  Horlicks and Complan. Horlicks started the direct comparative ad and got a very very aggressive reply from Complan. The current status is that Horlicks stopped the comparative ad and Complan is continuing its aggression against Horlicks. It was an unnecessary move from Horlicks which woke up a laid-back competitor like Complan. I think that in that ad war, Complan won over Horlicks (not in sales terms but in share of noise ). The same thing is going to happen with Rin. It is going to lose this war primarily because there was no need for a direct comparison with Tide atleast in the ads. . If you observe the ad, 22 seconds of the 30 second ad is dedicated to Tide alone. That means in around 75% of the time, the ad talks about Tide. Interestingly the ad even mentions the USP of Tide as It has fragrance and has whitening property. Then the rest of the 8 seconds talks about Rin. So if HUL has blasted some 30 lakh in the current promo, 22. 5 lakh of it was spent on promoting Tide. Why should you ever mention your competitor in your ads Watching the ad, one homemaker commented I never knew Tide and Rin was from the same company, otherwise how can they show these two brands together in the same ad? . The current campaign lacks any long term objectives. The brand is choosing a short-term path when the issue was a long-term competitive threat. Instead of spending such money on this ad, HUL could have run some serious sales promotional campaigns which could have prompted consumers to opt for Rin. It could have filled the retail outlets with Rin POPs. It could have run retailer campaigns to fill the shelves with Rin rather than Tide. HUL still has a huge distribution reach and strength compared to PG, it could have won the war hands down had it capitalized on the retailer support alone. If Rin was too worried, it could have bought back Big B as the brand ambassador which could have added punch to the tagline Chamakte Rahna. Now the outcome of the ad war will be that HUL will be retrained by ASCII or the Court from further playing the ad. It means that Rin had adapted an unethical means against the competitor which will cause an unwarranted blemish on the brand reputation. Second outcome is that it will encourage Tide to be more aggressive in the market. Tide now has been officially and publically acknowledged as the competitor for Rin. Third outcome is that an ad war will start which will benefit the respective advertising agencies and the media. Don’t waste time! Our writers will create an original "Rin vs Tide" essay for you Create order

The Romantic Imagination in Wordsworths Tintern Abbey Essay

The Romantic Imagination, Wordsworth, and Tintern Abbey Historical Context The Enlightenment, an intellectual movement of the late seventeenth and eighteenth centuries, immediately preceded the time in which the Romantics were writing. In Britain, the work of Locke and Newton, who were proponents of empiricism and mechanism respectively, were central to Enlightenment philosophy. Locke was the founder of empiricism, the belief that all knowledge is derived from sense-experience; Newton ushered in a mechanistic worldview when he formulated a mathematical description of the laws of mechanics and gravitation, which he applied to planetary and lunar motion. In The Mirror and the Lamp M.H. Abrams notes that†¦show more content†¦Shelleys A Defence of Poetry comes to mind. The title itself, A Defence indicates the tensions surrounding the relative values of poetry and the imagination versus science and reason. In the essay itself, he argues that imagination is more important than reason because the imagination lends itself to empathy, creative vision, and the power to create a harmonious society. A General Overview of the Romantic Imagination C.M. Bowra points out that the Romantic poets diverged significantly from earlier eighteenth-century writers such as Pope, Johnson, and Dryden who thought that the poet is more an interpreter than a creator, [and should be] more concerned with showing the attractions of what we already know than with expeditions into the unfamiliar and unseen (1). In another vein, the Romantic concept of the imagination ran counter to the Lockean view that in perception, the mind is wholly passive, a mere recorder of impressions from without (Bowra 2). Generally speaking, the Romantics viewed the imagination as an active and creative power, a power that could interact with the natural environment rather than simply react to it. These interactions were central to the inspiration that the poets needed in order to write. In writing, the poets would often move into the realm of the unfamiliar and unseen, which in turn yielded the kind of intuitive insights into humanity and the universe that eighteenth century empirical thoughtShow MoreRelated Romanticism in Tintern Abbey and The Thorn Essay1964 Words   |  8 PagesTintern Abbey + The Thorn Romanticism is a core belief. It can be demonstrated in a complicated format, with themes and subjects that qualify a piece of writing as ‘Romantic’, however in the context of Romantic writing, Romanticism is indefinable by those who wrote it. A set of beliefs and literary practices nonetheless, however the main Ideas of tranquility, beauty in nature and humanity cannot be classified. As Wordsworth states ‘We Kill to Dissect’ the same can be said with his poetryRead MoreRomantic Period -Williom Wordsworth2416 Words   |  10 PagesWordsworth’s Romantic Values The Enlightenment, a period of reason, intellectual thought, and science, led some writers to question those values over emotion. Instead, as the Romantic movement gradually developed in response, writers began to look at a different approach to thought. The Romantic period, roughly between the years of 1785 to 1830, was a period when poets turned to nature, their individual emotions, and imagination to create their poetry. Romantic poets such as Wordsworth, ColeridgeRead MoreThe Great Writers From The Romantic Era1389 Words   |  6 Pageshad a great influence on many of the great writers from the romantic era, and it is evident that his definition of the sublime â€Å"mind to grasp at something towards which it can make approaches but which it is incapable of attaining† did in fact influence Mary Shelley’s writing of Frankenstein (Wordsworth, â€Å"From Enlightenment† 84) From the picturesque images of Mount Blanc and Lake Genva, to the frozen North Sea, i t feels like Wordsworth’s hand is guiding Shelley’s pen as the foundation for the novelRead More Millennial Themes in The Prelude and Mont Blanc Essay1534 Words   |  7 PagesMillennial Themes in The Prelude and Mont Blanc On reading Book VI of Wordsworths thirteen-part version of The Prelude, I was particularly struck by the passage in which, following his crossing of the Alps, the poet describes the sick sight / And giddy prospect of the raging stream (VI. 564-565) of the Arve Ravine as both an apocalyptic foreboding and an expression of millennial unity in his theory of the One Mind: The unfettered clouds and region of the heavens, Tumult and peace,Read MoreFew Miles Above Tintern Abbey Essay2283 Words   |  10 PagesLines Composed a Few Miles above Tintern Abbey Full Title: Lines Composed a Few Miles above Tintern Abbey; On Revisiting the Banks of the Wye During a Tour, July 13, 1798. Man and the Natural World This is one of the most important ideas of Tintern Abbey. The speaker of this poem has discovered, in his maturity, that his appreciation of natural beauty has allowed him to recognize a divine power in nature. Wordsworth comes up with this idea in Tintern Abbey, and then really explores and developsRead MoreThe Age Of Manufacturing That Preceded The Romantic Movement1387 Words   |  6 PagesThe age of manufacturing that preceded the Romantic Movement was characterized by industrialization and scientific, professional thinking. The philosophy of the era teaches that thoughts and assertions are only meaningful if they can be confirmed with evidence or valid reasoning. As a result, any assertion about entities from the abstract or conceptual alike, whether a statement about mermaids and unicorns or God and nature, is considered meaningless since they cannot be confirmed by factual reportRead More Comparison of the Portrayal of Nature in Blake and Wordsworth1518 Words   |  7 Pages the most popular themes for Romantic poetry in England was nature and an appreciation for natural beauty. The English Romantic poets were generally concerned with the human imagination as a counter to the rise of science. The growing intellectual movement of the 18th and 19th centuries placed scientific thought in the forefront of all knowledge, basing reality in material objects. The Romantics found this form of world view to be restrictive. They felt that imagination was crucial to individual happinessRead MoreContrast and Comparison of Wordsworths Tintern Abbey and Colderidges Kubla Khan1591 Words   |  7 PagesContrast and Comparison of Wordsworths Tintern Abbey and Colderidges Kubla Khan When comparing William Wordsworths Tintern Abbey, and Samuel Colderidges Kubla Khan, one notices a distinct difference in the use of imagination within the two poems. Even though the two poets were contemporaries and friends, Wordsworth and Colderidge each have an original and different way in which they introduce images and ideas into their poetry. These differences give the reader quite a unique experience whenRead More Wordsworths and Keatss Treatment of Nature1629 Words   |  6 Pages The Romantic period is perhaps the most complex and diverse period in human history. What makes Romantic period so special is that the Romantic poets took a completely different to approach to look at things from the previous era – the Enlightenment. People from the Enlightenment regarded nature as scientific and orderly principals governing the universe. On the other hand, the Romantics saw nature as the antithesis of inherited and institutionalized practices of thought, self-alienated ways ofRead More Theme of William Wordsworth as a Prophet in Tintern Abbey1494 Words   |  6 Pagesmonk or priest-like figure zealously converting Dorothy and, by extension, the reader into a position within his vision of the world. But even more than priest, Wordsworth often depicts the romantic poet as prophet. This depiction is demonstrated more clearly in The Prospectus to the Recluse than in Tintern Abbey. In the 1814 version of the Prospectus he writes: Paradise, and groves Elysian, Fortunate Fields -- like those of old Sought in

The Impact Of Communication On Project Performance

CHAPTER 1 INTRODUCTION 1.1 Background of study Communication is an essential key that will manipulate the organization operation by transfer of information. The research study about the impact of communication on project performance. This research will explore the communication method used and the effective communication method of construction industry in Kuantan. An introduction of what is the overall content of this research are shown in Chapter 1. This chapter will include background of study, problem statement, objective of study, research questions, significance of study, scope of study, research framework and expected result. The second chapter outlines the most important part that shall address the answer to research questions. That is literature review is consists of an introduction of communication management, and understanding where communication is take place, what is project performance, how construction industry relate to these variables and research gap. This chapter will discuss about the independent and dependent variables. In chapter 3, the research is going to study on the methodologies which explained more about research method that are used in this study. Fourth chapter comprising all findings and research analysis. And the last chapter illustrates how the researcher would like to conclude and outlined some recommendations to next research related to this topic. In general, this research explores for communication method in the constructionShow MoreRelatedImpact Of Communication On Project Performance Construction Industry Essay1417 Words   |  6 PagesDECLARATION I declare that this thesis entitled â€Å"The Impact of Communication on Project Performance in Construction Industry† is the result of my own research except as cited in the references. The thesis has not been accepted for any degree and is not concurrently submitted in candidature of any degree. Signature: Name: CHAN WAI NEE Date: â€Æ' DEDICATION Special Dedication of my appreciation to Beloved parents: Mr. Nelson Chan N.S and Madam Liaw P.H Loving siblings: WaiRead MoreCommunication Plan For The Performance Management System Project1327 Words   |  6 PagesIn a project, it is very important to make sure you’re planning stages are complete and concise. Planning the project and all the steps involved can be cumbersome and seem tedious, however, when it comes to making sure the project is seen through to completion, the Project Manager has to make sure there are steps followed in order to make it to that point. One of the steps involved in making it to the end is to create the Communication plan and the Risk Analysis. The communication plan will outlineRead MoreThe Impact Of Organizational Culture On Project Management Essay1649 Words   |  7 PagesThe Impact of Organisational Culture on Project management Abstract Two companies do not always get the same success level of projects even if they used same project management process for similar projects. The reason which leads to this situation is related to the culture of the organisation. Organisational culture, a conceptual issue, which influence the success rate of project management during the life cycle of a project. This study finds out that organisational culture affect project managementRead MoreWhat Determines Success Or Failure Of A Project? Essay1508 Words   |  7 PagesWhat determines success or failure of a project? Research by Roberts and Furlonger (2000) in a study of information systems projects show that using a reasonably detailed project management methodology, as compared to a loose methodology, improves productivity by 20 to 30 per cent. Moreover, the research indicates that 85 to 90 per cent projects fail to deliver on time, on budget and the quality of performance expected. It should be emphasized that the causes of failure to deliver on time, onRead MoreCommon Characteristics Of Mega Construction Projects Essay1325 Words   |  6 Pagesmost critical phase in construction projects which contributes to the success or failure of the project. One of the common characteristics of mega construction projects is that they include multiple stakeholders: Organizations, Clients, Governments sometimes, Consultants and the Recipients. Therefore, variable conflicts might occur between these stakeholders as a result of variations in interests, requirements, perspectives, expectations or methods of communication. Many studies have addressed thisRead MoreStratman Roth, p. 612 (2002) have defined TED as the â€Å"continuous transfer of both tacit and700 Words   |  3 Pagesthat TED has a positive relationship with operational performance which was related to ERP implementation. In another study, TED was found to be positively related with user satisfaction which ha s had a positive effect on the operational performance (Dezdar and Ainin, 2011). Similarly Jones et al. (2011) indicated that an effective staff training and education improves users’ level of knowledge, as a result individual and organisational performance will be improved. It was stated that an adequate trainingRead MoreThe Leader Competencies For Face Interactions And Virtual Interactions1579 Words   |  7 Pagesface-to-face interactions and virtual interactions overlap (Dennis, Meola, Hall, 2013; Eissa, Fox, Webster, Kim, 2012; Madlock, 2012; Politis, 2014; Tartell, 2015). There are many similarities but also differences. For example, performance metrics used by leaders to evaluate projects and leadership competencies change drastically when the virtual environment is introduced (p. 49). The research highlighted that strategic leaders must be able to demonstrate, then be able to identify, leader competenciesRead MoreEssay On Healthcare Acquired Infection1504 Words   |  7 Pagesterrible hand hygiene† â€Å"I need you to fix CLABSI. By next quarter.† Healthcare acquired infections (HAI) are a significant public health threat, impacting one out of every twenty-five hospital patients ((CDC HAI)), and have a significant financial impact on through increased costs of care and treatment, and risk to reimbursement through value based purchasing. Healthcare organizations are increasingly focused on reduction and elimination of infection, and infection preventionists (IPs) are often challengedRead MoreEvaluation Of A Positive Feedback Essay1460 Words   |  6 Pagescriticism, and finally an action plan to improve the teams’ performance. Ultimately, this provides a clear image of one’s team, which allows individuals to move forward. Positive feedback can be used to acclaim or show appreciation. For instance, it is an opportunity to tell the beneficiary that a thought or action he or she has or does is extraordinary. For example, if he or she contributes meaningfully in a meeting or works diligently on a project, positive feedback can be used as a reward for good workRead MoreGetting From The Starting Point To The Round Line : Project Management Skills For Ips Case Study1192 Words   |  5 PagesGetting From the Starting Point to the Finish Line: Project Management Skills for IPs â€Å"We’re having an issue with surgical instrument cleaning† â€Å"4 West has terrible hand hygiene† â€Å"I need you to fix CLABSI. By next quarter.† Healthcare acquired infections (HAI) are a significant public health threat, impacting one out of every twenty-five hospital patients ((CDC HAI)), and have a significant financial impact on through increased costs of care and treatment, and risk to reimbursement through

The Birth of Rock N’ Roll †a Case of Racial Conflict Free Essays

THE BIRTH OF ROCK n’ ROLL – A CASE OF RACIAL CONFLICT The term rock ‘n’ roll has been traced back as far as the 1920s in black music, but it became an accepted when disc jockey Alan Freed began used it to describe the character of the rhythm and blues he played on his radio program in the mid-‘50s. The term â€Å"Rockin’ and Rollin† were originally used as slang for sex, in black pop music. However, it went on to become the name for a new, salacious musical genre. We will write a custom essay sample on The Birth of Rock N’ Roll – a Case of Racial Conflict or any similar topic only for you Order Now Innovation in audio technology, new instruments, fresh talent, business savvy record producers, and a young population of new consumers created by post-war economic prosperity helped turn â€Å"race music† into â€Å"rock and roll†. The roots of Rock Roll can be traced back to rhythm and blues and country rock. We must note the political context of the rock n’ roll movement before delving deeper into the recesses of the genre. Black people were beginning to identify and assert themselves racially supported by a series of Supreme Court judgments in favour of integration and the Black community in general Rock n’ roll became a symbol of Black empowerment to the Whites, especially to the segregationists who were accustomed to and valued a separation of the races, but were now legally forced to operate against those segregationist values. The resistance to rock n’ roll music, highly enjoyed by young White kids, was a culmination of all the hostility and tension of the Civil Rights movement. There was a certain White resistance to such music in the form of The Ku Klux Klan and other White-supremacist organizations that openly preached the exaggerated consequences of listening to rock n’ roll music. The term â€Å"jungle music† was used to describe the rock n’ roll beat, declaring it would cause the White youth to lose their sense of humanity and dignity while mixing races. This kind of resistance to the rock n’ roll movement often came to physical assaults on Black performers. There have been reports of assaults such as the one on Nat King Cole, arguably one of the most docile African American performers of the time. While performing at a Whites-only venue, a mob rushed the stage and beat him. Nat King Cole not only suffered the bruising from the White audience who ambushed him, but also a tongue lashing from Black activists who reprimanded him for not demanding integrated venues. The conflicts of rock n’ roll music are direct reflections of both the institutional resistances of Whites to integration and the widespread exploitations of Blacks across the country in many industries. The post-war economic boom ushered in a new era in radio broadcasting. With greater competition, national radio networks gave way to a horde of new independent, locally based stations hosting a variety of entertainment programs. White radio producers would hide Black performers from White audiences. They would often choose a tune with potential from a Black artist, and have a White singer perform the song without the provocative dancing or emotive moaning of the original version. This proved to be a multiple win for the Whites as the Black artist would be kept away from the spotlight, the White producer was making the money, and White kids were idolizing the White singer. It is widely believed that iconic artists like Pat Boone, Elvis and Georgia Gibbs began by assisting in the exploitation of Black artists who were replaced by more-polished, White impersonators. Many observers suggest that rock n’ roll would never have been so controversial had it not been for the sexual revolutions and conflicts going on throughout the mid 1900s. The rock n’ roll revolution coincided with the institutional revolution of acknowledging youth sex. Rock n’ roll music often ended up portraying sex as a new, fun activity, something that normally happens when young people fall in love. The older generations were quite averse to such music and used many tactics to resist the trend. Magazine campaigning became very popular among the older generations; parental guides and â€Å"girl talks† were printed to show that people still valued pre-marital abstinence. The situation eventually escalated into full censorship, until disc jockeys and music hall owners refused to play Black records in general. There were petitions and requests for radio stations to not play sexually-explicit lyrics, but the response was relatively weak. The truth is that the White artists, who impersonated the Blacks, saved the movement. They cleaned up the sound and look of rock n’ roll, until White parents would accept it. Parents did not want their sons and daughters listening to wild rocker Little Richard Penniman, but would let them listen to Pat Boone. Soon, White faces like Elvis Presley and Jerry Lewis were reintroducing the sexuality of rock n’ roll music and launched it into mainstream legend. Black popular music—everything from jazz and blues to boogie-woogie and rhythm and blues—stood at odds to the white pop songs and artists that epitomized post-world war conservatism. By comparison, rock n’ roll was raunchy, unrestrained, rowdy, and even evolutionary. That which was categorized by the record industry as â€Å"race music† stood as a powerful cultural alternative to the tight-lipped, conformist values. Black Rock n’ Roll music also reflected major social and cultural changes brought on by post war urbanization, including youthful rebellion. By contrast, wh ite pop music had ignored or watered down these transformations. American youth, inspired by nonconformist icons like James Dean, Marlon Brando, and Natalie Wood, naturally gravitated toward the more edgy black tunes which they felt spoke of their frustrations. These young whites made black music their own by learning the dances, memorizing the slang, and copying the cool swagger of African-American boogie-woogie and rhythm and blues artists. They claimed as their own a genre scorned by most whites born before World War II. Thus, Rock n’ Roll was indeed reflective of the Civil Rights movement. It stirred up a whole generation and shows that a culture conflict usually always has a deeper context to be found. How to cite The Birth of Rock N’ Roll – a Case of Racial Conflict, Essay examples

BD Case Analysis free essay sample

The Black Decker Corporation has three major segments which are Professional-Industrial tools, Professional-Tradesmen tools and Consumer tools. It is making good profit in Professional-Industrial and Consumer segments but has only 9% share in Professional-Tradesmen, compared to 50% share of Makita (Table A). One of the reasons of this difference is that due to the popularity of Black Decker in the Consumer segment, tradesmen view Black Decker’s products as for use at home rather than professional, according to the brand perception statistics of Professional-Tradesmen segment buyers(Figure C). The other possible reason is that Black Decker has black/charcoal grey for all their products, compared to Makita that differentiates their professional product line with teal color versus consumer’s black/charcoal grey (Figure D). Thus, when tradesmen look at the Black Decker’s Professional-Industrial product line they assume that those are Comsumer segment tools and don’t even consider them as appropriate tools for use in business, even though, according to the professional power tool product assessment results (Figure E), most of Black Decker’s products are ranked either leading or competitive. We will write a custom essay sample on BD Case Analysis or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 2. Describe buyer behavior of tradesmen Tradesmen always want to look professional in their jobs. They will care so much about products that they use because those tools may lead to define tradesmen’s skills and how professional they are. However, most of tradesmen think that Black Decker products are made for households. The strong Black Decker’s consumer tool products image is deeply embedded in customers’ minds. Thus, tradesmen who are willing to be seen professional try to avoid purchasing Black Decker’s products. 3. Analyze the competitive situation (strength and weakness of Black Decker, Makita and Milwakee) Black Decker The main strengths of Black Decker are: since Black Decker was the first one to receive the patent, it has a benefit of being a first mover in the market of power tools; highly stretched product line and expanded product mix width and depth (which allows the company to cover all types of customers); high product quality per product research data; great distribution system through well-known companes such as W. W. Grainger, Walmart, and K-Mart. It has 45% of market share in the Consumer market and 20% of the Professional-Industrial market. High market share in these two segments gives a significant amount of funds that can help developing the Professional-Tradesmen segment. In addition, according to Table B, Black Decker has the highest brand awareness. The main weakness of Black Decker is that, even though it has high quality, it is not perceived as it is in the Professional-Tradesmen sector. This makes customers look for alternative brands when purchasing Professional-Tradesmen products. One of the reasons of low brand percption is due to using similar color for products in all segments. This gives customers the impression that Professional-Tradesmen products have the similar quality that Consumer products do. Makita The main strength of Makita is that it has a strong brand perception of Professional-Tradesmen segment and holds approximately 50% of Professional-Tradesmen segment share. This strong perception leads to other beneficial effects. Since general workers in residential construction invest $3,000 in 10 or so â€Å"tools of the trade† and spend $1,000 a year on average for replacement, it can have a stable profit through sales of Professional-Tradesmen products. Another distinctive strength can be that Makita uses unique color which is teal. Since it is easily distinguishable among other products and has high brand perception, many customers would easily select Makita’s product. Makita can also construct a unique brand image color in the mind of customers. However, the main weakness is that it actually does not have strong competitive advantage in product quality. It would be hard to maintain strong perception if customers become aware that the product quality does not exceed competitors’. According to figure E, Black Decker actually has more advantage regarding product quality which is a huge threat to Makita. In addition, retailers are not positive toward Makita which can give damage to market share of Makita. Milwaukee The main strength of Milwaukee is that it has high customer loyalty. Table C and D show that Milwakee is regarded one of the best products and high preference rate. This infers that it has more loyal customers compared to other brands. The main weakness is that high brand perception does not lead to purchasing of their products. According to Figure C, Milwaukee has highest brand perception with Makita. However, Table A shows that Milwaukee’s market of tradesmen segment is much lower than Makita. 4. Choose the action plan on page 10 Option 3 drop the Black Decker name from the Professional Tradesmen segment is the best choice among the three options. Although the Black Decker brand name has positive reputation among consumers, it has a negative brand image among tradesmen. Bad reputation of Black Decker spreads quickly between tradesmen as they would discuss over work sites. Even though the portion of Professional-Tradesmen segment in the Black Decker’s total revenue is small, there is still a possiblilty of its success in the section because it has a relatively high growth rate of about 9%, comparing to Professional-Industry segment’s stagnant growth and Consumer segment’s 7% growth rate. The first and second option are not that optimal as the third option. If Black Decker chooses the first option, it might result in giving up possible future profit. The second option uses sub brand name while also exposing Black Decker Brand name to consumers. However, it might be difficult to conduct this option to consumers who have negative image toward Black Decker brand name, especially the tradesmen, because Black Decker`s negative image will also affect the image of sub brands. On the other hand, there is one proven possibility of option number 3. The Black Decker succeeds in having higher favorability rate at the survey by using the brand name Dewalt which Black Decker bought in 1960. If Black Decker conceals its brand name and use that brand name, it can avoid negative effect from unfavorable image and get profit from the Professional-Tradesmen segment. Statistic also shows that DeWalt had acheived an â€Å"Is One of the Best† agreement percent of 63% from tradesmen, comparing to BD’s 44%. Further research also proves that 51% of tradesmen would have purchase interest in the DeWalt brand. On top of the positive image that DeWalt has among tradesmen, the numbers also shows the there is high interest in the brand. The above concludes that the Black Decker is better to drop its name from the Professtional-Tradesmen segment and use the brand name DeWalt, proposing that there is a high possibility of the success of DeWalt.